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Let's push the boundaries together and make the most of your talents!

Director/Senior Director, Global Marketing - Rare Disease


Cambridge, Massachusetts, United States

Job Function:  Marketing
Job ID:  68458

Help us transform patients' lives.

At UCB, we put our heart, soul and skills into making a difference for people living with severe diseases.  Working together to push the boundaries, we blend the best of our talents to unlock innovation. Will you join us in this pioneering adventure? 





Ra Pharmaceuticals part of UCB Global Pharmaceuticals is a clinical stage biotechnology company focused on transforming complement therapeutics by delivering innovative and accessible therapies to patients with rare neurologic, hematologic, and renal diseases.  Ra Pharma combines its expertise in complement with leadership in macrocycle peptide technology to discover and develop therapeutics that transform the lives of patients. 


The Director/Senior Director of Global Marketing will be a key member of the global team that brings zilucoplan to the market and will have the opportunity to make a broad impact across a growing commercial organization.  This role will be responsible for gathering insights, developing strategies, and executing tactics to support a best-in-class global launch.  Analytical thinking, strong project management, and a creative can-do approach are a must.  This role will report to the Vice President of Global Marketing and Insights while working in a cross-functional matrix environment.


You like to work in an environment where you can:

  • Lead the development of the brand strategy for zilucoplan in gMG
  • Lead pre-launch and launch planning plan, including marketing preparation activities
  • Develop segmentation framework (HCPs and patients)
  • Define market drivers to maximize the value proposition
  • Support lifecycle planning and commercial assessments
  • Lead brand planning activities including situational assessment and 3-year strategic plan
  • Foster collaborative relationships with internal and external stakeholders (Medical, Compliance, regions, KOLs, patient advocates, etc)

You will contribute by:

  • Develop positioning and supporting messaging
  • Develop presentations for Senior Leadership Team (SLT), including quarterly business reviews
  • Identify KPI’s and develop dashboards to track business performance


Interested? For this position you’ll need the following education, experience and skills:

Minimum Qualifications:

  • BA/BS degree required (with emphasis in Business, Life Sciences, or Finance)
  • MBA, advanced degree or other equivalent experience preferred
  • Minimum of 10 years of experience in the biotech/pharmaceutical industry, including involvement in commercial activities (market development, marketing, analytics, sales)
  • Previous global marketing experience
  • Track record of high business impact via problem solving and operational excellence
  • Must be able to work independently with minimal oversight and direction, to anticipate needs from leadership and other stakeholders, and to balance multiple and often diverse priorities
  • Proven track record of working in a nimble, dynamic, fast-paced environment
  • Required Travel: ~30%


Preferred Qualifications:

  • Rare disease or therapeutic area experience in neurology preferred
  • Experience with market research methods (qualitative & quantitative) as well as secondary data sources preferred
  • Ability to influence (directly & indirectly) and foster strong partnerships
  • Must have strong written and verbal communication skills
  • Ability to present complex and technical concepts to multiple stakeholder audiences


Why you should apply

At UCB, we strive to attract passionate and outstanding talents who thrive on change and are ready to bring real value to patients. Working for us you’ll discover a place where you can grow and express your full potential. We place an emphasis on innovation, collaboration and impact. Through meaningful recognition and a motivating work atmosphere, we aim to provide an optimal experience by caring about and valuing our employees – just as we do for the patients we serve.


If you believe you are the perfect match to join us on our pioneering adventure, then we invite you to apply and tell us more about your profile and motivation.




About Us

At UCB, we come together every day to work, laser-focused, on a simple question: How will this create value for people living with severe diseases? By putting patients at the heart of everything we do, our approach – from discovery to development to delivery – is continuously transformed and designed around patient needs and their journey.

With a team of approximately 7,500 employees worldwide operations in more than 40 countries, we are a global biopharmaceutical company investing more than a quarter of our revenue in cutting-edge scientific research. We are focused on addressing chronic, neurological, immunological, and bone diseases. We are looking for people with passion and empathy who develop a real understanding of patient’s needs and can deliver thoughtful solutions to decisionmakers across the heath care ecosystem.

Curious to know more? Please visit our website www.ucb.com.


UCB and its subsidiaries encourage diversity and inclusion in the workplace; we are an Equal Opportunity Employer. We do not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity.

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